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#WEATNU – the next Punk scene

‘punk-wave’ is a term that’s been on my mind for a good while now. “It’s a movement of punk, whereby a group of DIY electronic artists are taking the scene back and presenting their music to a flood of fans and causing the next punk scene, not one that comes from guitar but from synthesizers and the sheer human willpower to be heard. It is against, not for the current music industry. It is empowering artists and allowing them to be creative in all realms. Without hindrance, and without bias."

When artists come together across the world naturally, then you know something grand is happening. This change is occurring on a virtual global level, and building each day. WEATNU took part in creating this change in August 2014. Without someone opening a door to the creativity of the future artist, a scene could not have been created. Without hindrances or corp rules, you find a beautiful thing happening. WEATNU being a new millennial punk movement, makes it tied to the Internet, but the first wave of punk came from the late 70s, fueled by rebellion toward your parents, anarchy and disregard to rules, including a protest against the music your parents pushed on you, anti-government, anti-propaganda and political issues. Punk was an aesthetic of its time, soon to be adopted by pop culture. Before the decade had ended, that culture became the norm for the music industry in a whole. Punk gave way to Post-punk, batcave, synthpop, New Wave,  Goth, Darkwave, and so on. I did not have the pleasure of taking part of that scene as I was too young in 1983 “though I remember the music well at 6 years of age." But being the last of Gen-X I can say I’m proud that my mid 90s teenage years were some of the best the world of music has ever encountered. As punk started to fade by the late 90s so did the music that fueled it and another era was born. We are the New Underground screams of punk, with its anti-corp attitude. The idea of #WEATNU was born from the unfairness that every solo electronic and experimental artist faces everyday. It’s a statement, one that is filling the internet slowly with its idea. It came out of a time of big media and major music fads of 2014. Fighting against the very system that pushes down creativity but instead rolls out the next cookie cutter single or album that makes millions. During that time, independent musicians were silently screaming to be heard. It takes only one idea to create a fire in others.

Where do musicians go when they want to be heard? The Internet so #WEATNU being born from social media came to its fruition by 2016. Culture cannot flourish when ideas are hindered, where the socialist attitude in the music industry takes away the spirit of music itself. Punk being the attitude of WEATNU, certainly embraces its past history. Punk is not something that is created for a whim but for the sake of change. WEATNU was that change, it was that idea that had to be created or the DIY / Electronic artist may have been lost to a sea of noise. (This was no accident) Musicians have a vision, they form the next culture, commerical norms come from the Underground. This underground we have created, we have formed and developed comes only from the human spirit and need to be heard, to have their music for once noticed by a sea of like-minded music lovers, not people fed by the machine that feeds the many their endless major chord and assembly-line wonders. Pirate radio and college radio played the underground for many years, void of rules, and ridicule. The music lover is tired of hearing top 40, they are tired of hearing about the next fly-by-night pop facade; which includes poser electronic music. WEATNU appeared suddenly overnight to fight this problem we were all facing, a future of uncertainty for the DIY musician. Music lovers and artists need to belong to a culture, just like each genre of music must have its scene, the next punk movement is born, the next scene is here. It will not go away, it will only get larger everyday, because people want change and they want the music to live forever. Artists are tired of the need to find a greater outlet to be noticed, to be appreciated. The modern electronic and even solo artist does not live off of money, money is the old term for record labels from the 80s, that time is far gone. WEATNU is freedom itself and a chance once again to be part of something that matters, something that is anarchy. Burn your corp flags, break down the walls, bring down the house and pile in with your second-hand gear and synthesizers, this new culture is coming soon to your side of the Internet. The prediction is WEATNU will not only be the symbol it stands for but a staple of life for musicians in the years to come. We all needed this, We.. are the New Underground. We are all one!

Almark#WEATNU Digital Magazine

March 2016

 

 

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Streaming music and the indie artist

It’s now 2016 and a lot of stuff had to happen for us to get where we are. Streaming markets are now the #1 place to find music and pay the artist. Spotify is on top of things with Apple coming close behind. What use to be a way to pay the artist via buy and download through Bandcamp, including iTunes is now being overshadowed with the streaming market. The problem lies in if you are an artist and have little to no fan base, streaming audio does nothing for you as far as revenue is concerned.  Thanks to the digital market making it the normal thing to stream music and only stream, we are stuck with a true issue. The problem is simple, so many can stream, and be done with it. Even allowing someone to download ‘for free’ usually does not yield results. They will go to A: streaming site instead of B: streaming / buy platform. Artists can beat their heads against the wall and still nothing will change. We’re all facing this trying time. The economy is partly to blame and streaming music is fully to blame. Being in my late 30s I remember when CD’s were the way of life, go to the store, buy a 15 dollar CD, come home and hope the rest of the album is as good as its debut single. But that wasn’t always the case through. We’ve seen streaming sites come and go in the last 5 years. When does it end? Is it ever going to help the solo artist, the unknown musician who not only pays to have their music uploaded to be streamed but gets back less than 11 dollars a year from streaming payments? Is this the future of music?

Wouldn’t it be nice if we could find a way to better ourselves? The full feeling of glorification knowing that your music is being downloaded ‘for free’ for sale, whatever. This issue isn’t being ignored either, musicians across the world are speaking out about the streaming war, in how unfair payment we all get. WEATNU Records only sells through weatnu.com and Bandcamp, because of this. Is there a reason to do more? Not really but let’s not be so negative for a moment. Musicians only want one thing, exposure, we’ve gone so low as to say we don’t even want money but money would be a good thing, at least the artist then knows they are being appreciated. We’re in a checkmate these days thanks to the large labels and their near ownership of these streaming services. It was said that some of the biggest players in the music mainstream made only 1000 dollars from 1 million plays through Spotify. Solo artists aren’t just starving to be heard, they are dying… How much longer before many simply give up? If someone doesn’t do something about this, many musicians who you use to know outside the mainstream will eventually fade away. Perhaps in the future someone will do something about this truly unfair advantage that these large corporations have over us. Oddly, you pay to be played, on these services. The truth of the matter is, you get paid peanuts and really what’s the use of any artist paying for a service they get nothing in return? These aren’t new problems, but they are continuing to be a real uphill battle for all of us.

As streaming services continue to tighten their grip on the indie artist, the indie artist continues to lose more money. Seriously.. no one can make it on 11 dollars a year. Some if they are lucky and have a decent fan base will make about 100 dollars a year from streaming. I take you to these problems because a lot of people just aren’t talking about it. An artist needs to sell their music, that’s their worth. Even WEATNU Records suffers from this, and since the label does not utilize streaming services, we in a whole are not part of the bigger picture. Fans do not buy music these days, they don’t have to, as many have said. It’s become an ever increasing battle that people don’t even buy CD’s or Vinyl, unless you release music that everyone likes. These words are dark, they are not sugar coated but they are in fact truthful. What happens when the majority of these talented artists do not tour? They do not sell.. It’s been said that if you are a touring artist, then you can sell your CD’s and tapes at the venue, people buy and go home happy. This abyss we call the Internet is eating us whole. Do you think there is an answer to this ever increasing problem called streaming audio?
Fans can listen forever on Bandcamp but never have to pay one dime. The simple act of charity is just not there, yet the artist needs your dollar to buy more equipment or food.
Soundcloud is now the leading service to change their policy, starting this year they plan to charge. This is just one more nail in the coffin wouldn’t you say? The solo artist or unknown band simply writes music for the love of it, that itself is their livelihood, it’s their dream to release the next album. Thanks to the artists themselves and the passion of their creation, we can at least go on hearing their music, free or not. The show must go on.

Almark#WEATNU Digital Magazine – March 2016.

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Le Clotêt Avec Garcés – Techno Dancing in Hell

This month Spanish artist “Le Clotêt Avec Garcés”, comes to WEATNU with his shoegazesque dark and personal track Techno Dancing In Hell. Recorded during 2010 on an iPhone (the first to record on iPhone so I’ve been told.) What does this track really speak about? First you have to know who the artist is before you judge their work. Le Clotêt Avec Garcés keeps his heart in Seattle, where the Seattle sound was born, SUB-POP Records lies and a rich history of music still remains. Between it’s echo-like Cornell-influenced screams and almost personal mirage played to acoustic overtones and electric guitar, “Techno Dancing in Hell” which brings me back to the heyday of Radiohead’s Karma Police, brings us something new.  This is folkgrunge music, as writer Hussein Garcés most passionately calls it. There is much dissonance in-between the picked timbres and droning chords played over the backing melody. Distorted vocals show the struggle with something deep-seeded and disturbing, muttering something behind it all. Le Clotêt Avec Garcés(LCâG) continues a haunting moment with and without drums and seems to put us under a spell.

Almark – #WEATNU Digital Magazine – Feb 2016

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Interview with: Victoria Bourdeau

“Canadian native, Victoria Bourdeau has been playing on WEATNU [OUR] (main) for some months now. We finally had a chance to get an interview with her this month. Her music comes from an influence of modern dubstep, Electronica, Deep House and Nordic pop.”

Interview by Almark

How long have you been a musician?

Victoria Bourdeau: You know, that’s an interesting question! I first started writing song lyrics in 2005 when the dream really came alive in me to do something outside of the box, and it’s become the greatest creative outlet for me besides drawing. When I got my first guitar on Christmas morning of 2009 I played it immediately, however something felt off, realizing I was a left handed guitar player with a right handed guitar I simply turned the guitar around and played it upside for two months until I got my father to help me re-string it.

What does music do for you when you create it?

VB: It opens up every possible door for creativity, and self-exploration, it’s like giving birth to a new way of embracing life. With different styles come different sounds, and with that you challenge yourself to become a better writer, and artist.

Any new material at this time?

VB: Yes! I’ve just finished recording a new track Called “Captive” and I hope to have it out shortly. Besides electronic music, I am constantly writing, EDM is just one side of what I do.

I understand you play the guitar and you also create electronic music using iOS apps?

VB: Yes, that’s correct, I create the electronic music from my phone, usually starting with the bass line and building the track around that.

Is WEATNU helping you to be noticed as an artist?

VB: Of course! Ever Since I’ve had contact with WEATNU the amount of support and encouragement I’ve received over Twitter and through the community of connected artists as well as through this WEATNU Records has been truly astounding to me. I still can’t believe all of the things that have happened this year, it’s just mind blowing. Also I want to take this time to thank friends and family that stayed by my side when things got rough, Thank you!

You have some pop elements in your music, does that somehow create a bigger picture for your electronic sound?

VB: I’ve never really thought of it in that manner to be quite honest with you, when I started out and still to this day, I’ve just wanted my sound to be unique enough, but familiar enough to the general public so that they get to experience a new vibe from my work. The intention was never to gravitate attention, it has always been simply to lift people’s spirits up and to inspire them.

As far as the area you live, is there a scene in your part of Canada?

VB: Honestly everybody just does their own thing which I think is cool.

What goals do you have as a musician?

VB: I try not to set goals because i feel they can make a person close-minded, I just go with whatever feels right for me in that moment, and just embrace every moment as it comes about, good or bad.

You also sing, are you planning on releasing anything in the future with your vocals?

VB: That may be a possibility for me one day in the future but for now I prefer to just let the music speak for itself.

Do you have any fav artists under WEATNU or WEATNU Records?

VB: Mm hmm, One of the artists that stands out a lot to me in not only style but class as well is Em Baker (Plike). Her sound is dark and atmospheric but leaves a very genuine and delicate impression on listeners.

What do you think about the current scene of electronic / DIY musicians these days?

VB: I think it’s wonderful, although I’m saddened that not more are recognized in the way they should be.

You’re a passionate and poetic person, how does music fit into your background, how did you begin?

VB: Music has always been apart of me. Just before I was born my father would crank up music to find that I was keeping perfect time to the harsh and violent beats of Motley Crüe . At just four months I was whistling, and by ten months I would hum myself to sleep.

I began music by studying the way different artists portrayed and conducted themselves on stage in a way that would get the crowd going, bringing the fans into that moment with them. If the artist was disconsolate, you felt it, if exuberant you felt that! It’s all about finding your path and growing from there.

Being one of the youngest of WEATNU, what do you think you can bring to your generation?

VB: I hope to be able to give back to people through my music and to inspire people to go after what they want in life contrary to what they believe they can succeed.

What influences you as an artist / musician to write?

VB: That’s a hard question to answer because everything in life inspires me to write, the bare leafless tress of winter clinging to life for one more season, the light of the moon at night, the miracle of life, the tides of the oceans and how the sea creatures respond to the different levels of water in their environment. Every little aspect of life is truly miraculous and breathing taking for me so it’s hard to answer that completely. I’m sorry.

Dreams of becoming?

VB: Someone who is able to inspire at least one person.

Tell us more about your new EP?

VB: Captive? Well It takes the form of many styles some of which are mixed. Deep House, Trap, EDM, Heavy Bass, Nordic Pop ect. For me it’s all about pushing the limits and not staying in one square box, because in time if I want to focus on one platform, it’s not something that wouldn’t have been familiar in my other music. The point is to stay as original as possible but also to constantly change it up, to have it be that no two songs are alike. I want each song on its own to speak for itself. That to me is how to keep things alive and is what the songs on my coming EP represent.

If there was one thing in life you could be remembered for what would it be?

VB: Being a risk taker.

Where do you see #WEATNU going in the next decade?

VB: I see it becoming a world-wide spread community of thriving artists.

Bagels or Donuts?
VB: Why do you do this to me!! Both are great but I’m afraid I have to choose Donuts, I’m so sorry Bagels!!

#WEATNU Digital Magazine – Jan 25, 2016

Follow Victoria on Twitter:

With all respect: We lost Victoria in 2018, she was a greatly talented artist and one of us, she will never be forgotten.’

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DIY / Electronic culture

Culture is an important part to music, as it dictates the direction of future music generations. Groups of people form together to make micro-scenes, one side you have Vaporwave, the other you have experimental / avant-garde, Synthwave, Synthpop and Dreampop. We’re living in a time where we no longer need to be fed music to find what we like; instead we search on the net. Indie music has always been the entrance to the underground. But the underground is far larger than the mainstream. Punk, Electronica, Techno, DnB, IDM. Have all come from the underground scene. There is a paradigm shift happening now, the Internet, social media and musicians can now form as one to share, over-share and saturate the virtual music scene. A flood of musicians pour into groups, forums, facebook, twitter and of course Tumblr at every moment. WEATNU is part of that culture, instead of filling it with confusing noise, it is filling the music world with an identity and culture #WEATNU culture. After nearly two decades we are seeing what Electronic music is becoming. The DIY scene + Electronic, is bringing to our ears, for the first time soloists in droves. Many of us who are in our 30s grew up listening to Grunge music and then later we broke away to find something different, thus the Electronic / DIY community began in our homes, apt’s, bedrooms and garages. Artists have to find ways to share their art, and WEATNU took that opportunity in doing so. Solo Electronic music is the future of music itself. The idea of the band is now a guy/girl on stage with a monome, ableton live, laptop and a small MIDI Controller.

But culture also encompasses the vibe itself, the DIY musician or band is elevated off the ground through their own promotion. Twitter becomes the manager, Facebook becomes the way to show others what you do and the list goes on. DIY culture is important because it tells another side of music history. What was born from the Internet after the year 2000 was this culture and it’s here to stay. WEATNU continues to discover and bring forth the greatest of these artists, their voices are heard from a great distance through the talent they display; whereas other publications and radio might dismiss their existence.  WEATNU is a culture all its own. An audience of fans waiting to hear something new and unique. The community of listeners become the culture and WEATNU is slowly becoming a hidden part of pop culture itself. In time it will be noticed by more and the artists who are both band and solo alike will have a platform to stand on and show their music to the world.

But there is more to the world of Electronic than DIY solo artists. WEATNU progresses through its search of the hidden artist, now pushing its way into the dance community. Holding together the experimentalist, producer, composer and finally DJ. Such a movement of avid artists creates avid fans. With the likes of labels such-as WARP Records and Ninja Tune, WEATNU is just as important as not only a movement but a record label as well. Net-radio continues to play the artists 24/7. For every new act that the DIY scene discovers, the music world continues to progress. And unlike the world of the mainstream, underground culture is always changing, always trying new ideas. Never holding to one thing for too long. It’s a raw, uncharted world that a person could never completely wade through and find every piece of music ever created. The Internet has become that world, now with endless artists doing something somewhere in any part of the world. Culture itself through the pop craze, or pop culture has always shaped a generation. The 80’s generation was shaped by MTV and British Pop, which later became more corp driven and started to lose its way well into the 2000’s. Experimental culture is once again showing up in the world of music. But the artists of tomorrow, the pioneers who are the next Gary Numan will come through the doors of WEATNU, or have already, and one more important part of underground culture will be noted in the history of music.  These DIY artists are important to music and the scene itself. We are seeing a new punk era forming right before our eyes. Thanks to the greatness of modern technology, and the Internet’s social media. Pop culture creates itself, naturally and WEATNU takes in the acts that are unnoticed and talented.

Almark#WEATNU Digital Magazine – Dec 2015

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Roofy – Tweak Your Path

By JC Luff

“Tweak Your Path” from Corbin Roof ranks among the albums I used to keep in a wallet, with my Panasonic Shock Wave CD player. For me, Alt rock was about a re-arrangement of a number of genres into the kind of Rock that pushes the boundaries of both reality and broadcast (or publishing media), such that Alt Rock can change absolutely everything if it is embraced honestly. It’s about the right blend of tones, angst, and evolution. The layers of sounds and the experiences recounted in “Tweak Your Path” are a unique intersection of elements pure and twisted, and soul consuming… while life affirming, crafted brilliantly into a concept album that could influence Joe Camel to put down the cigarettes for a moment and consider his lungs.

When I went through a couple phases of bad experiences with the side effects of recreational chemicals, I decided that I would “Transmutate” (an Alchemical term, describing the transformation of lead into gold, for example) my fear, illness, and anger into electronic scenery and poetry. Over the years, I have met a few artists here and there who told me about their darkest hours being the brightest red lights in the jam rooms and such… However, Roofy delivers the full Monty in his exquisitely ordered, innovatively produced, and over all stone cold real cross-genre opus, “Tweak Your Path”.

I would not walk into a methadone clinic and suggest to everybody in the place that they write a concept album to heal from their conditions, but I would leave business cards for roofymusic.com anywhere I thought there could be people who think that they are struggling with their monsters alone… Or unsure how to build a creative foundation for their avant garde productions and / or recital careers… But, hold the phone ! I am not saying that “Tweak Your Path” is only an inspiration sewn from adversity, or a concept album that packs an emotional response to take the edge off, as if it were tailored to the fringe culture. I am also saying (typing quite loudly) that I am going to be blasting my advance copy at the next party without a DJ, because this album is flat out sick!

Roofy’s work (in context of broadcast value) Plays aces wild and is a versatile selection of room changing atmospheres and strategically engineered synthetic tones suitable for bar, or car, or office, or home, or in a box (and / or) with a fox.

It is very difficult to combine portamento synthesizer riffs, grunge over drive (guitars), strong lyrics, and iron clad counter-culture vocal harmony… And Then … To keep a trip together with the right meter flow and progression of keys and variants in percussion structures and such. I am inspired by this album on several fronts, and would suggest Roofy’s work to a diverse crowd, such that “Tweak Your Path” is a technical, artistic, and lyrical product that is packed with honesty, and all sorts of melodies to keep those keys tapping and add a good blend to the “CD changer” I work to.

All this having been said, I would like to tell all you cats out there in radio land that Corbin has been sober for over a year and three months, and that half of all proceeds of sales from “Tweak Your Path” will contribute to fellowships helping those who are struggling with addiction to give something back to society. There is absolutely no shame in being sober. Being an advocate for supporting individuals struggling with addiction shows society that even an artist named Roofy can create music that is worthwhile and serves a greater purpose.

You Can find “Tweak Your Path” on Bandcamp

Corbin Roof has created a gofundme campaign for the album to raise awareness for addiction. Even if the music is not your cup of tea, you can still help by going to the link below. Donations are appreciated.

https://www.gofundme.com/twcna538

 

Follow Roofy on Twitter. 

#WEATNU Digital Magazine Dec 2015

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Review : She’s Got Claws : Synthetic Emotion

By JC Luff

The arresting melange of patches, melodies, harmonies and drum samples setting stage in the “Synthetic Emotion” EP are most potent in their consonance with each other, materializing a sort of poetic design… something beyond electronica.

From the first note, this album has brought a magnetic tsunami to the table of my attention, including a myriad of philosophical considerations regarding the notion of artificial intelligence… and my relentlessly unexplainable desire to load “Synthetic Emotion” into my co-conspirators car stereo and take a midnight drive through the city, with a sub-woofer and more ice-coffee than any sane person would consider drinking, colored lights and the bewildered expressions of other travelers of the night trailing behind the windows to progress.

The synthesizer tones used are warm and well calibrated, with stereo imaging implicated brilliantly, invoking a genuine emotional response. The songs have both conceptual and musical dimensions of continuity through the album, keeping an engineered coherence most effective.

The percussion is well thought out in this album, as I detect analog hats, but could never for the life of me prove them to be there. The lyrics are most fascinating, and the vox is best in class. Transistor-clear vocals weave a neon clad and entrancing work of modern poetry, conjuring both deep thought and humbling silence simultaneously. “Synthetic Emotion” is a concept album of notable substance, a sure fire conversation-starter.

I have been listening to “Synthetic Emotion” on a loop for a while now, and with each play, another sonic nuance comes to light between pulses of the audio tapestry, rich with captivating signal processing and solid rhythm.

Listen on Soundcloud.

Buy on Google Play

Follow She’s Got Claw’s on Twitter.

#WEATNU Digital Magazine – Nov 3, 2015

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Interview with Corbin Roof

A most prolific and unique musician. Corbin Roof comes from South Carolina with his genre-jumper electronic music. Now transitioning into sleep therapy and ASMR. Part of the #WEATNU machine, promotional indie supporter and music lover.”

Interview by Almark

Being one of the leading supporters, promoters of #WEATNU in a whole, you also write your own special style of electronic music. Would you like to talk about what it means to be a genre-jumper?

CR: It’s a term I coined as I started creating so many different types of musical pieces as a solo artist. I used to focus on just one type of genre per piece I was writing, but eventually I decided to starting putting two opposing styles together per song. Eventually I started writing more electronic rock music as it is easiest for me to produce with what I have readily accessible as far as instruments. The next album will also contain some electro-acoustic.

It’s a very cool concept. I hear all kinds of things, like a mid 90s sound, Fatboy slim, Dust brothers, NIN in your music, did you listen to a lot of those bands during that time?

CR: Fatboy Slim and his videos by Spike Jonez were a staple for me back in the 90’s. I saw NIN live in Columbia with the Jim Rose circus sideshow opening for them. I’ll never forget the level of stereo effects in that concert as sounds seemed to bounce from every sector of the crowd. I didn’t start wanting to create that kind of music though until after “The Fragile” album finally came out.

I hear a very NIN driven influence on Crowd Mover, along with a early 90s hip hop synth melody happening in the background.

CR: I bought a bass effects pedal that had great distortion patches. For some of my earliest albums I had would forgo guitars completely and just use distorted bass.

The album Sampler: ElectroRok is very speaker punishing, kicks you in your arse pretty hard.

CR: I LOVE DISTORTION (if you can’t tell)!!!!!!! I use the Scream distortion effects processor on Reason for literally most of my drums. Gives a more rounded sound quality to add distortion with some other clean percussion.

Are you using a heavy hand on the low EQ freqs in this album, really shakes the room on subs?
Though as you can guess, not everyone has access to subs. True, the distortion is very punishing on this album. How many instruments are you playing on the album?

CR: That’s that sub bass!!! I take it upon myself to listen to my music over at least three different sets of speakers before allowing the public to hear any piece. I usually start out with the Roland monitors while creating and mixing. Then playback on the iPhone6 to examine clarity over very small speakers. Then I have a small Bluetooth speaker that adds a little bass to it. Lastly, I listen to the piece over the car stereo; that also is equipped with sub bass, and test overall quality and peak volume.

Also, I’m playing seven different instruments over that album. Just bare in mind The Sampler albums span the last nine years, and I had a lot of different equipment back then.

So it’s a work as you go type album?
How did you happen to make all tracks sound like they were recorded in the same time period?

CR: That is due to a process I fine tuned for recording and mixing using Sonor and Reason. I had a PA system that I was running all the recorded instruments through. There is a faint hum or hiss in the background, and when I had an older DELL laptop I would occasionally get some bleed through of static from the computers audio processor. Something I couldn’t get a round with that recording process but now that I’m using a different laptop and recording process, I have lost that static.

You’re an advocate for the indie artist, what do you see happening in #WEATNU? 

CR: I see a lot of unclaimed opportunity for those not understanding why promoting others works most effectively for artists not willing to pay for promotion. If we started charging for promotion packages, like the spam I get and disregard all the time on Twitter, our movement would implode in a short time as members decided to weigh other options. WEATNU is what we as a whole make of it and as more join in I’m seeing that there are more and more serious supporters that are willing to promote other WEATNU artists, and the radio helps as well.

What is missing from #WEATNU that could possibly be corrected to further the advancement of this movement? Allowing us to reach the masses as this is our goal?

CR: Well I am forgoing the video for UNSTOPPABLE for a little while to work on two promotional videos for the WEATNU movement. I was actually waiting until this interview to unveil this idea to you and the rest of our members: artists placement. In the second year of WEATNU’s existence I would like to get more involved with each of the artists that are willing to take part in artists placement. And by the third year actually put artists placement into effect. There are some extremely talented musicians and minds in our movement and those that are dedicated from the beginning of their membership until the very end should be given a chance to find placement in film, TV, and advertisement if they so choose. It will show a real commitment from the movement to find placement for their music and in turn if they truly understand why the movement works so effectively for those willing to support it they will be more inclined to donate their time and money to its cause.

That’s a great idea, how would you go about giving them placement in tv?

CR: Well sites like Music Clout make you pay for a subscription through them to get “opportunities” to submit to various movies and advertising. This would NOT be a subscription or membership… It would be an opportunity for those that have seriously donated time and or money to WEATNU. I would talk personally about this to each member that fits that criteria and work on outlets for them on an individual basis. Each of the opportunities that are on those sites are posted all over the Internet, if you know where to look or even more importantly have the time to look. Weatnu Records is where I would start. I may not always have the time, as a father of soon to be 2 little girls, to make music, I will still devote my time to helping others.

It seriously just depends on what the opportunities posted are looking for. Some are just looking to fill a library of music for whatever is needed at the time the agency needs it. The problem is that our members are sitting on a LOT of great music that needs to get out there, but they don’t necessarily have the time to put into finding where it can go and be heard or hopefully heard.

So you’re working on yet another album, this time under Roofy?

Yes, but not under Roofy, only Corbin Roof. It’s an acoustic electronic album, “I’m starting for next year.” Roofy will have TWEAK YOUR PATH finishing out this year and then REWIRED next year & a few here and there collaborations. While I’m focusing on Corbin Roof branding next year to get into position for the children’s album 2017.

I figure shooting for a goal that far ahead will help to solidify the brand by that point as the sleep aid/ambient ASMR albums have been selling pretty well in comparison thus far.

You’ve also been writing on a new blog through tumblr called The Greatest Unknown musicians of our time, how is that going?

CR: I sometimes feel like I need a huge office with a cheap yet highly functional IKEA desk. Just got in all the musicians info for their spotlights on November’s blog, and already got the next batch of musicians together for December. So if anyone is interested, they can contact me and get on the waiting list. I have decided to contact Jordan Pier of Leaving Richmond at the last minute as his EP just came out (which is amazing) and really needs some exposure. “Just doing my job…” or something to that effect.
I have decided to just delve into everything I can possibly to continue the campaign for Roofy and start branding Corbin Roof with the goal of doing some “street” performances of my up coming album “The Semi-Hollow Box”.

#WEATNU Digital Magazine – Oct 29, 2015

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Jazzykat – Action Reaction (A-B Side Single)

By Michael O’Morah 

For over 4 years Jazzykat has been an Electronic Musician and when I listen to her Music, I can definitely feel the Deep House, Chill-out Vibe that beats in her Heart. I took the time to truly appreciate some of Jazzykat’s earlier Releases and enjoyed listening to them greatly; but her latest, ‘Action Reaction’ (A-B Side Single) gets even better and these tracks are smooth as a dish of soft-serve Ice Cream!
This new Weatnu Records release, by Jazzykat, is fully instrumental and from my listening experience, the music speaks very well for itself. She is masterful in evoking musical imagery through her expression and to my ears, any vocals here would be extraneous.
Firstly, The A-Side, part of the single is, ‘Action Reaction,’ which appealed to me immediately as something I’d want to hear when I’m just warming up or just winding down. While ‘Action Reaction’ may make the moment mellow it certainly won’t put you to sleep! Driven by a subdued beat, Jazzykat hits you with an outstanding, (whether by accident or design), NuDisco Lead Guitar Homage to the early 80’s Disco and Michael Jackson “Thriller” Era!
Accompanying the Lead Guitar Riff on Track 1 is one unabashedly, phatty Synth Oscillator that sounds a little like a Tuba Player intermittently pumping in bright kinetic energy relentlessly pushing the music forward. Which not only reinforces the beat, but I also perceived how this Brassy Oscillator counterpoised the Keyboards. While by no means the equivalent of a Brass Band, I have to say it seriously reminded me of what a killer horn section can do for any song. Jazzykat’s Bass Guitar is steeped in soulful Tremolos which gently soothed the energy of Side – A: Action Reaction creating a regulated temperature and mood. What really made side-a gel is the Artist’s drawn out Synth Pads whereby she calls forth ’80’s memories and Mr. Fingers’ Feel for Deep House!
Flipping over to ‘Action Reaction’s B-Side, is Track 2, ‘Bad Dreams’. Here, Jazzykat lays down a bold Bass and Congas beat, while Doppler-like Synths zip, like traffic rushing by. Just when you’d think this makes for some grinding House. Jazzykat cleverly experiments with the Pregnant Pause to suspend the Listener and delve into Dark Ambiance! She then playfully tickles the Ivories for good measure before reengaging the rhythm. ‘Bad Dreams’ uses those previously mentioned auditory traffic cues to segue as the Listener floats through the ether from one sonic scene of a dream to another, randomly throughout the song.
The Atmosphere created by ‘Action Reaction’ becomes the perfect Climate of Grooves and Beats with some cool Drift. Further, Action Reaction, by Jazzkat, can tune you into a vibrant ambiance for your kicked-back hideaway. Need a moment to break away from the pulsating whirligig and pounding madness of Work and Night-life? Seize that moment where you can be laid-back and Chill with, ‘Action Reaction’ (A-B Side Single) by Jazzykat only on Weatnu Records.

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#WEATNU Digital Magazine – Oct 26, 2015

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